This is a new product launched in America, I really like the shape and style of the packaging and how they have incorporated the product into it, but still keeping them very separate. This style is really interesting for a beauty product and it offers the chance to include lots of useful information or interesting facts on the packaging that your wouldn't normally fit on. this style would be really useful for my month special as I can include all the information I have found online on the outer packaging and on the inside and keep the inner product simple. A second element I really like about this packaging is the fold, its a really different and unique way of packaging the product capturing your attention but also adding extra value to the item.
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