Thursday, 18 November 2010

The art File

These cards are sold in Paper Chase, they are very modern and not really the style I want to go for, I dont feel they touch the feeling of Christmas and have moved too far into modern design. The blocked illustration and style for me just doesn't work, when I get a Christmas Card I want it to make me feel Christmassy and feel excited, these just dont do that for me at all. Aside from this I posted these cards, to show the simple but effective packaging, this appeals to me far more than the cards any there are only a few snow flakes scattered around the packaging. this is a really simple touch but just add something extra, something worth considering.

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