The danone range of activia is well know and well advertised, i think the products much fuller n colour and image, unlike mine which is full of information. I do understand that i need to change some aspects of my drink to make it more appealing, but i don't want to take away the health drink, the clinical informational look it has. I don't want it to be mistaken for something like an activia product, it is more of a medicinal product although it is organic. I also have to co
nsider the nature of the product the history and how the product is sold. The entire range of FLP products are sold through distributors and not in shops, and they are an american based company, i also don't want to move too far away from the other products they produce i still want them to fit in.
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